Author: Sam Allcock

Sam Allcock

Sam Allcock is a vastly experienced digital marketer with industry leading expertise in several sectors of online marketing. He is the managing director of North West based online marketing agency Custard and has a wealth of experience in online PR, database marketing, SEO, social strategy, branded content, e-commerce, lead generation and site development. He's also a serial entrepreneur who has set up multiple successful businesses.

Aspiring entrepreneurs in Leeds are being invited to attend a business workshop designed to enhance their storytelling skills. Unity Enterprise (UE), the not-for-profit arm of Unity Homes and Enterprise, is hosting the event as part of its 25th anniversary celebrations. The workshop, titled Storytelling for Business: What is Your Story?, will take place next Tuesday, 21 January, at Leeds Media Centre in Chapeltown, running from 10 am to 12 pm. Leading the session will be public speaking expert Pol Donald Nkana Nkana, who aims to help participants craft compelling narratives to engage business audiences. Mr Nkana Nkana is well-known for…

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Disguise Chests are important parts of the treasure hunt of the game. Opening these chests in Sea of Thieves is hard but gives rewards that let players see more of the pirate world and get special items and cosmetics. Some players even use the Sea of Thieves boost to make it quicker to open these chests and receive the rewards. These chests are found all over the seas and hold different types of loot, but they stay locked until specific tasks are completed. In this guide, we will look at how to easily and for free unlock all Disguise Chests,…

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Real estate technology provider Yardi has announced the acquisition of Deskpass, a leading U.S.-based platform for flexible workspace bookings, and Hubble, the U.K.’s top online marketplace for coworking and flexible workspaces. The move aims to meet the evolving needs of businesses adapting to hybrid, remote-first, and office-based working models in a post-pandemic world. Yardi, which has served building owners, operators, and occupiers for 40 years, says the acquisitions will enhance its existing Yardi Commercial and Yardi Kube solutions. The integrations are designed to support flexible workspace operators, building owners, and occupiers with advanced tools for booking, management, and reporting. Meeting…

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Michelle Crook, the Founder and Director of Reactiv8 the Nation, has been named Business Person of the Year at the prestigious SME National Business Awards 2024. Crook, who is based in Bedford, received the Gold award at a ceremony held at Wembley, London, in recognition of her exceptional leadership, business acumen, and dedication to community development. Speaking after the ceremony, Crook expressed her delight at the national recognition. “We are so delighted to be recognised and rewarded at a national level,” she said. “Our aim is to help all our clients create sustainable life changes. On a corporate level, we…

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The United Kingdom has embarked on an ambitious journey to position itself at the forefront of the global artificial intelligence (AI) sector. With a bold and ambitious plan, the UK government has announced a sweeping initiative to integrate AI across various sectors of the economy and society. This move, as reported by The Guardian, marks a pivotal moment in the country’s technological trajectory, with the potential to reshape industries, drive innovation, and position the UK at the forefront of the AI revolution. The UK’s AI Ambitions At the heart of the UK’s AI strategy is a commitment to dramatically increase…

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The MOT booking process is undergoing a significant transformation, thanks to the integration of artificial intelligence. By harnessing the power of AI, the process becomes more efficient, offering better convenience and accuracy for vehicle owners. This technological innovation enables more intelligent, data-driven resource allocation, allowing for streamlined scheduling and reduced waiting times. AI-driven systems are adept at analysing past data to forecast demand, ensuring that inspection resources are optimally deployed. This not only reduces bottlenecks but also enhances customer satisfaction by minimising delays. Advanced algorithms assess patterns in booking behaviours, granting you a seamless and intelligent experience when you book an MOT,…

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A new media production company in Shropshire has seen rapid growth in its first year, thanks to the support of the Shropshire Growth Hub. Opus Media Productions, founded in September 2023 by Stavros Kokkinos, has thrived in its inaugural year with help from various business support programmes. The company, which provides services such as video production, live streaming, podcasting, and studio recording, was born from Stavros’s extensive career in music education, including 20 years as director of music at Concord College near Shrewsbury. Stavros, a former teacher, said the Shropshire Growth Hub’s guidance and resources had been crucial to his…

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When you’re in a city like London, securing planning permission can be difficult, it’s essentially a labyrinth to maneuver through. However, what if you had experts to teach you at every step? Extension Architecture works on turning your house extension dreams into reality whilst taking the stress out of the planning process. The architects have years of experience across an array of London’s diverse boroughs, so know local regulations inside out helping you to get past planning approvals and get on with the job. From a spacious kitchen to a serene home office to a stylish loft conversion, you can…

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In today’s competitive marketplace, employee recognition is more than a feel-good initiative—it’s a strategic business tool. When employees feel valued, their motivation, loyalty, and performance improve, directly benefiting organizational success. A well-designed recognition program does more than boost morale; it drives measurable outcomes that enhance your company’s bottom line. Boosts Employee Engagement and Productivity Recognized employees are engaged employees. When individuals know their efforts are acknowledged, they’re more likely to remain committed to their work. Engagement fosters productivity, as recognized team members go the extra mile to meet or exceed expectations. An engaged workforce also improves collaboration. Employees who feel…

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Sales Geek, a global leader in providing part-time Sales Directors, has announced the appointment of Danny Simpson as Managing Director for the UK. Simpson’s new role is expected to play a crucial part in the company’s ongoing expansion, ensuring a strong UK presence as Sales Geek continues its international growth. Simpson joins Sales Geek with a wealth of experience in business leadership, sales, and entrepreneurship. He has previously owned a group structure with 18 sites across 16 stores, making him the largest independent franchisee for Virgin Media and O2 in the North West. His extensive background, coupled with his strategic…

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