In today’s competitive marketplace, employee recognition is more than a feel-good initiative—it’s a strategic business tool. When employees feel valued, their motivation, loyalty, and performance improve, directly benefiting organizational success. A well-designed recognition program does more than boost morale; it drives measurable outcomes that enhance your company’s bottom line. Boosts Employee Engagement and Productivity Recognized employees are engaged employees. When individuals know their efforts are acknowledged, they’re more likely to remain committed to their work. Engagement fosters productivity, as recognized team members go the extra mile to meet or exceed expectations. An engaged workforce also improves collaboration. Employees who feel…
Author: Sam Allcock
Sam Allcock is a vastly experienced digital marketer with industry leading expertise in several sectors of online marketing. He is the managing director of North West based online marketing agency Custard and has a wealth of experience in online PR, database marketing, SEO, social strategy, branded content, e-commerce, lead generation and site development. He's also a serial entrepreneur who has set up multiple successful businesses.
Sales Geek, a global leader in providing part-time Sales Directors, has announced the appointment of Danny Simpson as Managing Director for the UK. Simpson’s new role is expected to play a crucial part in the company’s ongoing expansion, ensuring a strong UK presence as Sales Geek continues its international growth. Simpson joins Sales Geek with a wealth of experience in business leadership, sales, and entrepreneurship. He has previously owned a group structure with 18 sites across 16 stores, making him the largest independent franchisee for Virgin Media and O2 in the North West. His extensive background, coupled with his strategic…
MolecuLight Inc., a pioneering medical device company focused on fluorescence imaging for wound care, has announced that it has secured a $27.5 million investment from Hayfin Capital Management LLP (Hayfin). This funding will help accelerate the company’s growth in key markets, including the United States, Canada, and Europe, with plans to expand its presence across hospital in-patient and out-patient clinics, independent wound care clinics, podiatric care, mobile services, skilled nursing facilities, and long-term care centres. MolecuLight’s technology, which offers point-of-care fluorescence imaging, enables healthcare providers to detect harmful bacteria in wounds in real-time. This innovation is transforming the way infections…
Voodoo Agency, a prominent branding, design, and digital marketing agency based in the North West of England, is celebrating its 25th anniversary. Since its inception in December 1999, the agency has evolved from a small start-up to one of the region’s leading creative firms, known for delivering innovative solutions to a diverse range of clients. Over the past quarter-century, Voodoo Agency has established itself as a key player in branding, design, and digital marketing. Its success lies in crafting distinctive brand identities and executing cutting-edge digital strategies, consistently pushing creative boundaries to help clients navigate a fast-paced and ever-changing marketplace.…
The BEYOUROWN Inner Circle, a leading global network for female entrepreneurs and leaders, has secured exclusive content partnerships with industry giants Malt, Peninsula, Totalmobile, Ling, and SkyParlour. This strategic collaboration is set to provide BEYOUROWN’s members with invaluable insights, tools, and resources designed to support their leadership and entrepreneurial growth. Founded to provide ambitious women with opportunities to advance their careers and businesses, BEYOUROWN continues to build on its reputation as a trailblazer in the empowerment of women. The new partnerships will bring high-quality, industry-specific content to the platform, offering members access to the expertise of some of the most…
A man from County Antrim has transformed months of unemployment into a thriving cleaning business, thanks to support from Enterprise Northern Ireland’s Explore Enterprise programme. Darren Crawford, from Ballymena and now living in Randalstown, turned his hospitality cleaning experience into a successful venture, Auburn Cleaning Services, which has already secured major contracts. Darren, 33, struggled to find work with flexible hours to accommodate his partner’s health needs. After months of job hunting, he decided to pursue self-employment, recognising it as an ideal opportunity to build a career around his skills while maintaining the flexibility he needed. However, while Darren had…
Clear Title Agency of Arizona has once again been named to the prestigious 2024 Best Places to Work List by the Phoenix Business Journal, marking another milestone in its continued recognition as one of the region’s top employers. The company, a leader in commercial and residential title and escrow services, has built a reputation for fostering a positive workplace culture that values its employees and supports their growth. This latest accolade adds to a long list of recognitions, including being named to the Arizona’s Largest Title Companies and Arizona’s Largest Corporate Philanthropist lists by the Phoenix Business Journal. Since 2013,…
As rental costs continue to climb across Britain, an increasing number of entrepreneurs are turning to self-storage units as a cost-effective solution to support their business ventures. From small-scale resellers to large corporations, these storage spaces are proving to be invaluable in helping businesses grow while keeping overheads low. Among those tapping into the potential of self-storage is Andrew Higgins, who transformed his bedroom-based eBay business into a full-fledged enterprise by renting a unit from Vanguard Self Storage. Originally starting out by buying poorly presented items online, Higgins focused on improving their listings with better photos and descriptions, which quickly…
A special event held last month in West Yorkshire celebrated 30 local businesses that have successfully embraced digital transformation, helping to drive regional growth and economic innovation. The event, hosted by Digital Enterprise (DE), showcased companies that have used the latest round of DE funding to leverage digital technologies and unlock new business potential. Councillor James Lewis, Chair of the Economy Committee for West Yorkshire, opened the event, recognising the role of digital investment in the businesses’ achievements. “These businesses demonstrate the incredible things that can be accomplished with the right support,” he said. “Their commitment to digital transformation not…
In today’s digital landscape, social media advertising is a critical tool for startups. Platforms like Instagram, Twitter, and YouTube offer endless opportunities to connect with your audience and showcase your brand. Leveraging business hashtags and engaging in social listening can help you understand what your audience cares about and how you can tailor your content to meet their needs. By encouraging user-generated content, you can build trust and foster a sense of community around your startup. Among these strategies, YouTube Shorts has emerged as a powerful platform for startups looking to make an impact. With a YouTube Shorts creator tool,…